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ADVERTISING SOLUTIONS FOR YOUR BUSINESS-
Macon-Bibb Black Pages regional network is the smart way to reach the African American demo through a spread of all age groups. Our integrated approach combines web, print, mobile, social, apps and street teams to deliver over 30k+ users throughout the region. We deliver to the fun, active people curious about entertianment, food, music, & the arts. We also have upgraded our Real Estate & Church networks covering major, higher quality spenders.
ADVERTISING SOLUTIONS FOR YOUR BUSINESS-
WHERE ARE WE?*
Dedicated account teams in Macon, Warner Robins, Byron, Ft. Valley, Perry, and every nook in between to execute and manage your campaign. Along the way, we track it to see how well it is performing in any and all of our markets. In a crowded media universe, Macon-Bibb Black Pages is the smart turnkey alternative.
MORE OPTIONS=BETTER REACH!*
TARGET DEMO:
The audience for Macon-Bibb Black Pages print publications have been the LEADING African American for over 10 years. The core audience is comprised of highly visible, socially active urbanites. These young (65% 18-44), single (69%) culture vultures are impulse buyers with highly desirable disposable income necessary for significant spending on dining, entertainment, toys and gadgets! In addition to these figures, the new alternative daily readership of Macon-Bibb Black Pages Digital platforms consistently reflects the ethnicity of the markets served, and the alternative lifestyles depicted within our pages.
DEMO:
Younger Dual Audience
Demographic surveys show that 44.5% of our consumer reach are 18-44 with a 50.4%/49.6% male/female split.
This demo contains Blue Collar, Professional and Educated or Currently Enrolled Students.
Our recent demographic study shows 48% of our audience has at least a college degree with 75% employed Single, Disposable Income
69% of reader are not currently married, working hard and playing harder spending their highly disposable income
-- 49% of our readers have a HHI of 30K+ and another 30.1% earning $50K or more.
Multi-Lifestyle, Urban Audience Who Use the site regularly
Alt weekly readership reflects the ethnicity of the markets served, and the alternative lifestyles depicted on their pages.
Socially Active and Highly Visible
76.2% attended a music performance in the last 30 days.
67.7% went to a bar/nightclub/restaurant and consumed alcoholic beverages 3+ times in the last 30 days.
64.74% attended a spectator sporting event in the last 30 days.
39.9% attended theater in the last 30 days.
75.9% have gone to the movies in the last 6 months.
42.8% hosted a party in the last 30 days.
Tech-Savvy, Gadget Owners and Early Adopters
78.2% own a personal computer
68.9% own a high definition television
48.8% own a video game system
89.1% own a cellular smartphone
ONLINE DEMO:
Demographic surveys show that 38.8% of our online visitors are single and have a college degree or post graduate degree.
Branded to the Alternatives-
Our online survey shows that 65% of those visiting our websites are also utilizing our apps & social media products!
Male / Female
52.8% male and 47.2% female for our online visitors.*
Disposable Income to Support the Lifestyle on the Run!
A median household income of $38,953 leaves our online visitors with money to spend on dining, fashion, travel, techno gadgets and fun!
*comScore Demographics 2015
